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I collaborate with founders, creatives, and emerging brands to sharpen what they mean through language, positioning, and emotional clarity. Pick your service from the list of options below.

FOUNDATION

  • ​​Discovery call

  • Core audience definition

  • Brand positioning

  • Brand story & purpose

  • Tone of voice direction

  • 2–3 tagline options

  • Audience psychology & shelf impact

  • Content pillars

  • 5–6 content ideas aligned with positioning

  • Review call

    FEES: 15K

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CHAPTER I

DIRECTION

  • ​Core audience clarity

  • Brand energy / personality

  • Positioning sentence

  • Tone direction (not full copywriting)

  • Visual world (moodboards)

  • Colour palette system

  • Texture + styling direction

  • Shoot references

  • Prop + set styling ideas

  • Lighting direction

  • Model/face direction

  • Content aesthetic for Instagram

  • Reel style direction

  • Shot list for first shoot

  • 10 content ideas aligned with visual world

  • Photographer recommendation

  • Review Call

    FEES: 25K ONWARDS

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CHAPTER II

  • Discovery Call Brand Story: Vision, Values, tone of voice

  • Audience Persona (Emotional + Psychographic)

  • Visual + Creative Direction: Photo Shoot references, styling tips, Mood Board, Colour Palette, Textures, Font style references, social media aesthetic reference

  • Brand Audit: Brand online presence/ Platforms to target, major competitor analysis, defining brand pillars/personality

  • 10 day content idea bucket

  • Review call

    FEES: 50K ONWARDS

PRESENCE

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CHAPTER III

CUSTOM ENGAGEMENTS

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  • Custom combination of strategy and creative direction

  • Project-based or retainer options

  • Ideal for founders looking for long-term brand building support​


       FEES: CUSTOM SCOPE

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CHAPTER IV

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